We interact with members of the public all over the world, listening to their needs, wants and desires. Across industries, challenges, and geographies, we uncover insights to help you communicate your message and monetize innovation.
Knowledge Centers
- Leadership Professional Development
- Consumer-Led Innovation
- Technical Product Story & Technical Claim Development
Industries We Serve
- Technology
- Consumer Goods
- Building Materials
Our Founder
Dr. Delia is a Fulbright scholar, expert in building materials and advocate for sustainable urban development. She lead products research for the leading steep slope roofing brand in North America responsible for customer-driven insights for the ~$2B product line. The 4 part leadership framework was derived from her experience in urban real estate development and has wide applicability for technical professionals across sector.
Dr. Delia received her PhD in Chemical Engineering from the University of Texas at Austin and lives in Columbus, OH with her husband John.